I. Data protection provisions for the brussels.vitracircle.com website
Brussels.vitracircle is a branch of the N.V. Vitra Belgium S.A. Woluwelaan 137, 1831 Diegem (hereinafter “Vitra”). The purpose of this Privacy Policy is to inform you of the type of personal data that will be collected when you use our website vitra.com, as well as how we will process, use, and protect such data.
1. Scope
1.1
Use of the brussels.vitracircle.com website is subject to the Privacy Policy set out below. This website is a service provided by Vitra. Where relevant, Vitra is the controller pursuant to Art. 4 of the EU General Data Protection Regulation (hereinafter “GDPR”).
1.2
Protecting your personal data is important to us, in particular, with regard to respecting your personal rights in connection with the processing and use of such data. The term “personal data” refers to information regarding the personal and/or factual circumstances of an identified or identifiable natural person. This includes, for example, the person’s name, postal address, email address and/or telephone number, as well as user data such as the IP address. We collect, process, and use your personal data in compliance with the relevant laws.
2. Automated data collection and processing by your browser
2.1
As with every website, our server automatically collects the following information and temporarily saves it in server log files, which are transmitted by your browser – unless you have deactivated such function:
– the IP address of the computer transmitting the request
– the client’s file request
– the http response code
– the volume of data transmitted
– the website from which you access our website (referrer URL)
– the date and time of the server request
– the type, version and language of your browser
– the operating system on the computer transmitting the request
Our server log files are not evaluated based on personal use. At no time can the provider allocate this data to specific persons. This data is not combined with other data sources.
2.2
Our website uses Google Analytics, a web analytics service offered by Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland (hereinafter “Google”). Google Analytics uses text files called cookies, which are saved on your computer to facilitate analysis of your use of our website. The information collected by the cookies relates to your operating system, browser and IP address, the website you accessed previously (referrer URL), and the date and time of your visit to our website. The information generated by cookies regarding your use of this website is usually transmitted to and saved on a Google server in the United States. If and when IP anonymisation is activated on this website, Google will nevertheless truncate your IP address for transmission among member states of the European Union or to other member states of the Agreement on the European Economic Area. Only in exceptional cases will your full IP address be transmitted to a Google server in the United States and then truncated there. At the request of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity, and to provide the provider of the website with other services relating to website activity and Internet use. The IP address transmitted from your browser as part of Google Analytics will not be merged with any other data held by Google.
You may refuse the use of cookies by selecting the appropriate settings on your browser software; however, please note that in this case you may not be able to use the full functionality of this website. In addition, you can object to Google’s collection of data generated by cookies relating to your use of the website (including your IP address) as well as to its dissemination of the data. To do this, download and install the browser plug-in available under the following link: https://tools.google.com/dlpage/gaoptout?hl=en
We use Google Analytics to analyse and regularly enhance the use of our website. The statistics derived through this allow us to improve our offerings and make them more interesting for you, the user. If we ask for your consent, the legal basis for processing is Art. 6 Para. 1 lit. a) GDPR. Otherwise, the legal basis for the use of Google Analytics is Art. 6 Para. 1 s. 1 lit. f) GDPR.
Information regarding the third-party provider: Google Dublin, Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland; terms of use, overview of data protection, as well as the privacy policy.
2.3
Retargeting: Our website makes use of retargeting technology. We use this technology to enhance the website’s appeal to you. This technology enables us to address Internet users who have shown an interest in our shop and our products in the past through advertising on our partners’ websites. We believe that personalised and interest-oriented advertising tends to be more interesting to Internet users than non-targeted advertising. These advertisements are displayed on our respective partners’ websites, based on cookie technology and an analysis of visitors’ prior use of the Internet. This form of advertising is entirely pseudonymous. No usage profiles will be consolidated with your personal data. By using our website, you consent to cookies being used to capture, save and use your user-related data. Your data will be saved in cookies beyond the end of your browser session so that it can be retrieved, for example, when you visit the website again. You can revoke your consent at any time with immediate effect by setting your browser so that cookies no longer are accepted. If we ask users for consent, the legal basis for processing is Art. 6 Para. 1 lit. a) GDPR. Otherwise, the legal basis for the use of retargeting technology is Art. 6 Para. 1 s. 1 lit. f) GDPR.
2.4
DoubleClick by Google is a service provided by Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland (hereinafter “Google”). DoubleClick by Google uses cookies to present you with advertisements that are relevant to you. To this end, your browser is allocated a pseudonymous identification number (ID), which is used to verify which advertisements were displayed in your browser and which of them were clicked. These cookies do not contain any personal information. Google and its partner websites use DoubleClick cookies only to run advertisements based on prior visits to our or other websites. Google transmits the information generated by cookies to a server located in the USA, where it is saved and analysed. Google transmits such data to third parties only if required by law or in the context of contract-related data processing. In any case, your data will not be consolidated with other data captured by Google. By using our website, you consent to your personal data being processed by Google and to the aforementioned nature and purpose of data processing. You may refuse the use of cookies by selecting the appropriate settings on your browser software; however, please note that in this case you may not be able to use the full functionality of our website. In addition, you can object to Google’s collection of data generated by cookies and data that relates to your use of the website, as well as to Google’s processing of this data. To do so, please open this link and download and install the browser plug-in from the DoubleClick Deactivation Add-On section. Alternatively, you can deactivate DoubleClick cookies on Digital Advertising Alliance’s website under the following link. If we ask users for consent, the legal basis for processing is Art. 6 Para. 1 lit. a) GDPR. Otherwise, the legal basis for processing your data is Art. 6 Para. 1 s. 1 lit. f) GDPR. For more information on DoubleClick by Google, please refer to https://www.google.de/doubleclick and http://support.google.com/adsense.
Information regarding the third-party provider: Google Dublin, Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland; terms of use, overview of data protection, as well as the privacy policy.
2.5
Google Forms: We use the Google Forms service from Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland (hereinafter “Google”) to carry out surveys or for online forms. Google Forms makes it possible to design and evaluate surveys and online forms. In addition to the respective personal data that you enter in the respective forms, information on your operating system, browser, date and time of your visit, referrer URL and your IP address is recorded. Your personal data will be processed by Google on our behalf. The legal basis for the processing of data by Google is Art. 28 GDPR.
Processing usually takes place within member states of the European Union or in other signatory states to the Agreement on the European Economic Area. However, it cannot be ruled out that data transfers to the USA may occur.
Information regarding the third-party provider: Google Dublin, Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland; https://policies.google.com/privacy
2.6
Google Maps: We use Google Maps from Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland (hereinafter “Google”) on this website. This enables us to show you interactive maps directly on the website and enables you to conveniently use the map function. The legal basis for the use of Google Maps is Art. 6 Para. 1 s. 1 lit. f) GDPR.
When you visit the website, Google is informed that you have accessed the corresponding subpage of our website. In addition, the data mentioned in Section 2.1 of this Privacy Policy will be transmitted. This takes place regardless of whether Google provides a user account that you are logged into, or whether there is no user account. If you are logged into Google, your data will be assigned directly to your account. If you do not want your profile to be assigned to Google, you must log out before activating the button. Google stores your data as user profiles and uses them for the purposes of advertising, market research and/or the needs-based design of its website. Such an evaluation is carried out in particular (even for users who are not logged in) to provide needs-based advertising and to inform other users of the social network about your activities on our website. You have a right to object to the creation of these user profiles, but you must contact Google to exercise this right.
Further information on the purpose and scope of data collection and its processing by the plug-in provider can be found in the provider’s privacy statements. You will also find there further information on your rights and setting options to protect your privacy: https://policies.google.com/privacy. Google also processes your personal data in the USA.
3. Collection and processing of data provided voluntarily
3.1
When you provide us with personal data by email or via the contact form available on our website, this is voluntary. This data is used to fulfil our contractual relationship, to process your inquiries and orders, for our own market or opinion research and for our own advertising by postal mail. Your data will be used for our own advertising by email only if you have given us consent to do so. We delete the data that arises in this context after its storage is no longer required, or we limit processing if there are statutory retention requirements. The legal basis for this is Art. 6 Para. 1 lit. b) GDPR or Art. 6 Para. 1 lit. f) GDPR.
3.2
When you register in our online shop and create a customer profile, we save the customer account information you provided (in particular, your name, billing and delivery addresses, telephone number, payment information and email address) so that you do not have to re-enter your data every time you place an order. You can update or delete your profile at any time. The legal basis for this is Art. 6 Para. 1 s. 1 lit. b) GDPR.
3.3
If you would like to subscribe to our newsletter, please provide your valid email address and your country of origin, and confirm that you are in agreement with the following (the legal basis is Art. 6 Para. 1 s. 1 lit. a) GDPR):
“I agree that N.V. Vitra Belgium S.A. and the companies linked below may process and use the data I have entered to send me an email newsletter to inform me about furniture and home accessories, as well as ongoing company promotions and events. I can find a list of the companies in questionhere. I can revoke this agreement at any time by sending written notification to N.V. Vitra Belgium S.A. Woluwelaan 137, 1831 Diegemor to privacy@vitra.com. In the event that I revoke consent, the data I have entered will be deleted at all the companies in question and will no longer be used for sending the newsletter.
3.4
Personal data that has been communicated to us via our website will only be stored until the purpose for which it was entrusted to us is fulfilled. After completion of the contract, your data will be blocked and deleted once the tax and commercial law regulations have expired, unless you have expressly consented to the use of data beyond this. If mandatory retention periods under commercial and tax law have to be observed, the duration of the storage of certain data can be up to ten years.
4. Transmission to third parties
4.1
If you have given us personal data, this will not be passed on to third parties. Any transfer that takes place will only be
– with your consent
– as part of processing your inquiries, your orders and the use of our services to commissioned subcontractors, who only receive the necessary data for the execution of this order and use it for a specific purpose
– as part of order data processing in accordance with the statutory provisions to service providers bound by instructions
– as part of the fulfilment of legal obligations to entities entitled to receive information.
5. Cookies
5.1
In order to learn about your individual preferences and adjust our offerings optimally to best meet your needs, we use so-called “cookies” on our website vitra.com. Cookies are small text files that are saved on your computer or mobile device and that your computer or mobile device can retrieve at a later time. The information stored in the cookie is sent back to the website that generated it (first-party cookie) or to a service provided by an external provider (third-party cookie) when the website is subsequently accessed from the same device. The first-party cookies we use are required to provide the content of the website so that you can use the services on our website. Third-party cookies are additional cookies that are used for marketing purposes or to optimise performance. These are only set with your consent. Further information can be found in the above information under Sections 2 and 3 for the respective tools.
5.2
Cookies do not harm your computer or mobile device and do not contain any viruses. If you do not, as a rule, want to have cookies stored on your computer, regardless of your consent in accordance with Section 5.1, please change your browser settings so that either cookies cannot be stored, or you have to give your express consent beforehand. Please note that you may have to change the settings in each browser you use for accessing this website and that you may not have access to all the functions of this website if you object to the use of cookies.
6. Your Rights
6.1
You may receive information about the data we have stored about you and about its origin, recipients or categories of recipients to whom this data is passed on and the purpose of storage – free of charge, at any time without giving reasons.
6.2
In addition, you have the right to correct, block and delete your personal data in accordance with the statutory provisions. If you have given your consent to the use of data, you can revoke this at any time and without giving reasons. If your data is processed on the basis of legitimate interests in accordance with Art. 6 Para. 1 lit f) GDPR, you have the right to object in accordance with Art. 21 GDPR. You also have the right to data portability. You furthermore have the right to complain to a data protection supervisory authority about our processing of your personal data.
6.3
Please send your requests for information, objections to data processing and other inquiries to N.V. Vitra Belgium S.A. Woluwelaan 137, 1831 Diegem, or to the email address privacy@vitra.com.
6.4
For any questions in connection with data protection, you can also contact our data protection officer at dsb@vitra.com.
Last updated: March, 2023